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Plume Science

Plume Science

After the birth of her first child, Plume Founder and First Lady, Lauren Bilon, suffered from significant hair and eyelash loss. Her lashes regrew with a pharmaceutical product, but significant side effects including severely discolored eyelids, burning skin and blurred vision forced her to resort to using glue-on false eyelashes, which unfortunately led to a severe and painful eye infection.

Disenchanted by her options, but refusing to give up, Lauren took the reins and set out to create a new way of enhancing and protecting lashes. Lauren teamed up with her biggest supporter; her husband Brett. Then, with the help of internationally renowned cosmetic chemist Irene Schnell, they developed a completely new approach to lash growth that had never been done before.

The result was Plume’s patented combination of plant-based actives in a self- preserving formula that contains zero synthetic ingredients.

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I’m Maria Velve, a certified makeup artist and Toronto's green beauty expert on a mission to connect you with clean and effective makeup and self-care products and teach you to use them in a way that makes you feel great and – most importantly – like yourself.